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THE MARKET
Let’s Make 2022 the Year of Marketing Collaboration
If there is one thing the past two years have taught us, it’s that we all need to work together. Contrary to Darwinian “survival of the fittest” business philosophies, there’s a lot more evidence marketing collaboration is key—not only for outsmarting predators or enticing prey, but also for everyday marketing success. Opportunities to succeed by partnering with other brands...
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LEGAL & POLITICS
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How to Customize Cannabis Lease Agreements and Stay Protected
The cannabis industry can be a minefield of potential legal, tax, and licensing issues. In particular, cannabis lease agreements can be a hotbed of...
Glassmaker CannaDevices Is Molding Something Special
Innovation is helping drive the cannabis industry forward. But sometimes the comfort of something familiar is good, too. Glass has been both innovative and...
Three Growing Media Considerations to Sharpen Your Competitive Edge
As 2021 comes to a close, market dynamics present several challenges for cultivators’ businesses across North America. Supply chains are experiencing extreme disruptions. Labor...
GRAV: Growth on Their Own Terms
Only 25 percent of businesses will celebrate a fifteenth anniversary. Sustainable growth is challenging across the board but can be particularly elusive in the...
Lasers Lend Hitoki’s Upscale Trident a High-Tech Wow Factor
Recent years have seen smoking devices and bong technology improve considerably. With a higher caliber of engineers meeting the increasing demand for better-quality rigs,...
Ispire: Next-Generation Vape Tanks, Dab Rigs
During his tenure at the helm of Sunday Goods, Michael Wang led the Arizona-based flower company’s expansion into vapes. But scouring the hardware on...
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