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What Cannabis PR Gets Wrong — and How Brands Can Fix...
Too many cannabis brands chase prestige coverage that doesn’t reach the people who matter. Effective PR isn’t about hype. It’s about aligning strategy with business goals and telling stories that build lasting credibility.
Navigating 2025: Strategies for Thriving Amidst Risk and Competition in Cannabis
The cannabis sector is navigating heightened risks, with economic pressures, inflation and regulatory uncertainties straining operations. A reactive, “set-it-and-forget-it” mindset no longer will work...
Legal Psychedelics Set to Follow Cannabis Regulatory Blueprint
Twenty-five years after Colorado legalized medical cannabis and a decade since greenlighting adult-use sales, the Centennial State made history again as one of the...
What Cannabis PR Gets Wrong — and How Brands Can Fix...
Too many cannabis brands chase prestige coverage that doesn’t reach the people who matter. Effective PR isn’t about hype. It’s about aligning strategy with business goals and telling stories that build lasting credibility.
Employer Branding: Building Culture as Your Competitive Edge
In cannabis, culture isn't fluff; it’s a business advantage. Here’s why employer branding matters more than ever in attracting and retaining top talent.
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House GOP Moves to Undermine Trump on Cannabis Rescheduling
The House Appropriations Committee voted September 10 on provisions that could upend federal cannabis policy. Tucked into the fiscal year 2026 Commerce-Justice-Science bill are riders that block the DEA from completing its rescheduling review and weaken long-standing protections for state medical programs.
IndicaOnline POS: Turning Cannabis Retail Chaos into Profit
Cannabis retail is complex—but it doesn’t have to be chaotic. IndicaOnline’s all-in-one POS and management platform streamlines compliance, payments, e-commerce, delivery, and loyalty programs, helping dispensaries simplify operations and maximize profits.
Engineering the Future of Infused Pre-Rolls with Xylem’s Y2 System
Infused pre-rolls are one of the fastest-growing categories in cannabis, but scaling production while preserving quality has proven challenging for many brands. Enter the...
Premium Cannabis Meets Science and Style in Luigi Oil’s Flavor-Driven Lineup
Luigi Oil is redefining cannabis vaporization with high-end aesthetics, premium hardware, and terpene-rich formulations designed to satisfy both discerning connoisseurs and tech-forward retail partners.
88 Years of Lies: Why It’s Time to End Cannabis Prohibition
For 88 years, cannabis prohibition has been propped up by fear, falsehoods, and prejudice. Today, most Americans support legalization — and the clock is ticking on this failed policy.
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