The Bright Side of the Pride Rainbow
In a survey of over 4,100 LGBT consumers by INTO, Grindr’s digital magazine, and market-research firm Brand Innovators, only 15.6 percent felt “very positively”...
Too Much Cannabis Prompts Oregon to Allow Interstate Sales
SALEM, Ore. – It started in 2017 with a bumper crop of Oregon cannabis that had, by early 2019, reached a surplus of 1.3...
How to Stand Up to RICO Lawsuits
Imagine a new bakery opens on your block. Every morning, much to your displeasure, you arise to the pungent aroma of baking bread. The...
Wana Brands (the Power of a Brand): Tagging the Right Message
(Wana Brands is one of the companies featured in The Power of a Brand: Lessons From 20 Top Cannabis Companies, in the June issue of...
Packaging: The First and Last Step of Brand Building
Okay, I admit it. I am looking for trouble right out of the chute. How can anything be both the first and last step?...
4 Questions You Should Ask Before Sending an Email
In today’s fast-paced world of instant, omnipresent communication, it’s easy to become overwhelmed by the abundance of incoming text messages, direct and private messages,...
Toast (the Power of a Brand): Package Pride
(Toast is one of the companies featured in The Power of a Brand: Lessons From 20 Top Cannabis Companies, in the June issue of...
Prana Principle (the Power of a Brand): European Mystique
(Prana Principle is one of the companies featured in The Power of a Brand: Lessons From 20 Top Cannabis Companies, in the June issue...
U.S. House Passes Amendment Blocking DOJ Interference in State Marijuana Laws
WASHINGTON, D.C. – The U.S. House of Representatives on Thursday approved a measure barring the Department of Justice from spending money to interfere with...
Ganja or Guns? Texas Cannabis Patients Face Difficult Choice
AUSTIN, Texas – Those in need of relief received good news when Texas Governor Greg Abbot recently signed a medicinal cannabis bill into law....
