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What Cannabis PR Gets Wrong — and How Brands Can Fix It
Too many cannabis brands chase prestige coverage that doesn’t reach the people who matter. Effective PR isn’t about hype. It’s about aligning strategy with business goals and telling stories that build lasting credibility.
Designing the Ultimate Showcase: When Mike Flynn set out to create New York’s most ambitious dispensary… Read more →
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Gen Z Cultivators Are Growing More than Weed
Tech-native and brand-savvy, Gen Z cultivators are blending innovation with authenticity to shape a new narrative in cannabis growing.
What Cannabis PR Gets Wrong — and How Brands Can Fix...
Too many cannabis brands chase prestige coverage that doesn’t reach the people who matter. Effective PR isn’t about hype. It’s about aligning strategy with business goals and telling stories that build lasting credibility.
Cat Packer on Cannabis, Equity, and Reform
Former Los Angeles regulator Cat Packer reflects on cannabis policy, social justice, and what the industry must do to repair the harms of the drug war.
House GOP Moves to Undermine Trump on Cannabis Rescheduling
The House Appropriations Committee voted September 10 on provisions that could upend federal cannabis policy. Tucked into the fiscal year 2026 Commerce-Justice-Science bill are riders that block the DEA from completing its rescheduling review and weaken long-standing protections for state medical programs.
IndicaOnline POS: Turning Cannabis Retail Chaos into Profit
Cannabis retail is complex—but it doesn’t have to be chaotic. IndicaOnline’s all-in-one POS and management platform streamlines compliance, payments, e-commerce, delivery, and loyalty programs, helping dispensaries simplify operations and maximize profits.
Engineering the Future of Infused Pre-Rolls with Xylem’s Y2 System
Infused pre-rolls are one of the fastest-growing categories in cannabis, but scaling production while preserving quality has proven challenging for many brands. Enter the...
Premium Cannabis Meets Science and Style in Luigi Oil’s Flavor-Driven Lineup
Luigi Oil is redefining cannabis vaporization with high-end aesthetics, premium hardware, and terpene-rich formulations designed to satisfy both discerning connoisseurs and tech-forward retail partners.
88 Years of Lies: Why It’s Time to End Cannabis Prohibition
For 88 years, cannabis prohibition has been propped up by fear, falsehoods, and prejudice. Today, most Americans support legalization — and the clock is ticking on this failed policy.
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