Tag: Wick & Mortar
Let’s Make 2022 the Year of Marketing Collaboration
If there is one thing the past two years have taught us, it’s that we all need to work together. Contrary to Darwinian “survival...
Insider Tips for Social Media Success
Social media is leveling the playing field, providing reach and data previously available only to the cognoscenti. Enthusiasts of all stripes who have immersed...
Cannabis and Coronavirus: Industry Efforts Protect the Vulnerable and More
Ed. Note: This story is part of a continuing series about the cannabis industry’s humanitarian efforts during the coronavirus, COVID-19 pandemic.
It was a 4/20...
Value Brands Capture a Growing Market Segment
Legalization in any state invariably begins with a rush of brands launching products they believe will appeal to the coveted upscale shopper. But as...
Wick & Mortar Partner with Data Skrive to Provide Automated Content
SEATTLE – Wick & Mortar and Data Skrive announced an official partnership today to educate the booming cannabis market with automated content featuring accurate,...
The Power of a Brand: Lessons From 20 Cannabis Companies
Starbucks founder Howard Schultz once was asked what made his brand one of the most recognized in the world. Without hesitation, he answered, “Authentic...
Social Media Marketing: How Cannabis Companies Reach the Masses
div.td-post-featured-image {display: none !important}
The late, great screenwriter and novelist William Goldman famously quipped, “Nobody knows anything... Not one person in the entire motion picture...