Tag: social media

Bryan Gerber knew nothing about commercial politics and little about the cannabis industry when he began considering the rolling paper industry in 2018. But...

Good marketing looks seamless, but there is plenty going on behind the scenes. When you’re creating your business’s marketing mix, there are various tools...

MENLO PARK, Calif. – Hemp and CBD product manufacturers and sellers are blocked from three fewer advertising channels after Meta Platforms Inc.—parent company of...

In the old days, reputation was everything in the world of cannabis. Without the benefit of government regulation, internet searches, or scientific research, trust...

Brands rely heavily on social media to raise awareness. With relatively low overhead costs and the potential for considerable reach, a robust social media...

BOSTON -- Cantrip, Inc. ("Cantrip", or "the Brand"), a leading startup cannabis-infused beverage company, became on Wednesday the first cannabis company certified with an active...

DENVER -- WeedTube, the leading cannabis social media platform for legal cannabis consumers, has announced the election of Maggie Adair as the new Chief Executive...

You can smell it in the air. The cannabis industry has grown exponentially since Colorado first legalized recreational use in 2012. Industry insiders predict...

As one of the most powerful social media platforms, Instagram is a major opportunity for cannabis businesses to find and interact with their target...

Cannabis companies work incredibly hard to cultivate their own particular branding, voice, and culture around their products. Communicating their brand effectively and authentically has...