Monday, May 29, 2017

Business

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Public relations professional, mom and avid runner Rosie Mattio understands good publicity is a marathon, not a sprint. In the cannabis space, Mattio and her Seattle-based firm realize that nearly a century’s worth of bad PR isn’t going to...
Clean, bright, and fresh MOCA Modern Cannabis dispensary blends in with Chicago’s hippest neighborhood. What eventually would become MOCA Modern Cannabis began in the fall of 2013, shortly after the Illinois legislature passed the Medical Cannabis Pilot Program to start...
EVERYTHING OLD IS NEW AGAIN—especially the cannabis consumer. Even old-timers steeped in the culture have had a precipitous learning curve with legalization and thousands of new products. Edibles? CBD? Dabs and vape rigs? Oh my. So, imagine what it’s...
Like many budtenders, Laurel Cleveland, 25, became a budtender to make people happy. Before selling cannabis, she sold coffee and was a stylist at a commercial photography studio. Then, in August 2016, she made a leap to Vela, where...
AND THE INDOOR CANNABIS FARMERS SAID, “LET THERE BE LED LIGHT.” AND THERE WAS LED LIGHT, AND IT WAS GOOD. BUT NOT RIGHT AWAY. FOUNDED THREE YEARS AGO by former growers who wanted a high-quality, lower-cost lighting source for indoor...
What you need to know to create a smart trade policy. We attended the MJBIZ show in Las Vegas last fall and were fortunate to speak with many companies that operate in virtually every aspect of the emerging cannabis market....
A 45-day comment period for members of the public and industry to comment on the proposed regs also started today. SACRAMENTO – In as coordinated a state action as one will see, three state agencies tasked with establishing comprehensive regulations...
How many merch and accessory items does Dank carry? We offer more than forty items of branded merchandise, including shirts, tanks, hoodies, hats, ashtrays, lighters, grinders, pipes, beanies, tights, mugs, jars, glasses, stickers, key chains, hat pins, and vape-batteries. “At the...
Chief Marketing Officer of Greenlane, Sasha Kadey, shares a few quick pieces of advice for merchandising in the cannabis space. How can Greenlane help dispensaries sell more merch and accessories? Greenlane Dispensary Services developed programs to help dispensaries manage and optimize...
How do you display your merch and accessories? We have a separate display case for accessories and another for our branded merchandise. When it comes to cannabis accouterments, we try to be practical in how much floor space we dedicate. Is...

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