© 2025 Incunabulum LLC. All rights reserved. mg Magazine is a registered trademark of Incunabulum LLC. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Incunabulum LLC.
Megan Stone
A disruptor, innovator, and entrepreneur, Megan Stone is the grand dame of dispensary design. As founder and owner of The High Road Design Studio, she has helped arm cannabis retailers with the power of design to combat stigma, overcome stereotypes, and reinvent people’s perceptions of cannabis and its users. Her unprecedented work has helped usher dispensaries onto Main Street and into the mainstream, and has forever changed the international conversation about the retailing of “vice.” Her work has been lauded for altering thoughts, feelings and behaviors worldwide, blazing a trail and earning awards and commendations for design excellence along the way. She is a frequent speaker and contributing editor in both the cannabis and retail design industries. In the fall of 2018, she will add “dispensary owner” to her growing list of credentials as she embarks on a partnership to open a cannabis boutique in Palm Desert, California.
Exit Here: the Final Moment in the Customer Journey
The journey as customers leave a dispensary can be one of the most memorable experiences. They have completed their purchase—their shopping mission. So, with...
Forgotten Spaces in the Customer Journey
As customers journey through a retail environment, there are spaces they may rarely or never come in contact with. We refer to them as...
The Point of Sale Is Your Point of Success
In Touchpoint #6 of the Customer Journey series, we welcomed you to the heart of the shopping experience—The Showroom. This is the confluence of...
Ready, Set, Shop: Making Your Showroom Shine
We left off our Customer Journey series at Touchpoint 5: Private Consultation Spaces. Your own dispensary may not have need for private consultation areas,...
A Paradigm Shift in Cannabis Dispensary Design
So, here we are in the twenty-first century, in a global marketplace and an era where design impacts everything around us. And better yet,...
Let’s Talk Privately: Design Consultation for your Consultation Room
In our previous session, we discussed the importance of creating a first and lasting impression in the lobby and check-in area. This space is...
Roll out the Welcome Mat: 5 Design Tips for a VIP Lobby & Check-in...
In our last “class” we discussed curb appeal and ways to use your dispensary storefront to get people excited about what awaits beyond the...
Don’t Curb Your Curb Appeal: 5 Tips for Storefront Swagger
Welcome back to The School of Stone! In past columns, I’ve touched on the importance of a brand and gone over an overview of the...
5 Ways to Thrive When the Bottom Drops Out of the Market
Cannabis oversupply in states like Oregon and the resulting potential for black-market diversion rightfully are causes for concern. In fact, "Too Much of a...
5 Tips for Delicious Edibles Displays
Food—what a glorious thing. It nourishes us, sustains us, draws us together, and provides us with comfort and fulfillment. When infused with cannabis, food...