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Erica Heathman

Erica Heathman
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Cannabis Career Watch | New Hires and Promotions September 6, 2019

Surterra Wellness has expanded its executive leadership team to include Chief Human Resources Officer Stevens J. Sainte-Rose. Sainte-Rose brings more than two decades of...

Cannabis Career Watch | New Hires and Promotions August 23, 2019

Cannabis information resource Leafly has appointed Fortune 500 retail executive Kirk Beardsley to the role of chief operating officer. Beardsley most recently served as...

5 Easy Ways to Maximize Media Coverage

In recent articles, we’ve discussed how to write a media-friendly press release and what kinds of information the press will find newsworthy. Now that...

Cannabis Career Watch | New Hires and Promotions August 9, 2019

Ayr Strategies Inc. promoted Mark Pitchford to chief development officer. Pitchford previously served as Ayr’s head of cultivation and was a founding member of...
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Cannabis Career Watch | New Hires and Promotions July 26, 2019

Acreage Holdings, has hired Alfred Miranda to the position of senior vice president, chief information officer; Laurence Wolfe to the position of senior vice...
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4 Ways to Boost Your Marketing Efforts

Are your current marketing efforts bearing any fruit? If not, it might be time to try a different approach. Remember, if you aren’t promoting...
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Cannabis Career Watch | New Hires and Promotions July 12, 2019

Scott Coffman, co-founder of the brand cbdMD, has been appointed co-chief executive officer at cbdMD, Inc. He will share CEO duties with Martin A....
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5 Books for Business That You Need to Know About

In the fast-paced world of business it’s difficult to find time for the pursuit of learning. Learning however, is something successful businesspeople never stop...
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Cannabis Career Watch | New Hires and Promotions June 28, 2019

Formerly Blake Insomnia Therapeutics, Inc., BioHemp International, Inc. has completed its change of name and appointed Daniel Blum as its new chief executive officer....
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The Bright Side of the Pride Rainbow

In a survey of over 4,100 LGBT consumers by INTO, Grindr’s digital magazine, and market-research firm Brand Innovators, only 15.6 percent felt “very positively”...

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